What will Apple do on March 8? Even though this launch is almost at us, we always ask that question, sometimes a few moments after finishing launching the product and we all vigorously anticipate the next thing. When the iPhone 13 was launched in September last year, there was a story afternoon about what might look iPhone 14.
Enter another way, speculation runs rampantly regardless of if before, during, or after the Apple product launch. I might project a little here, but this time, March 8, feels different, bigger, more important.
This can be the number of product categories – both existing and potentially new. It might also that this is the launch of the first main Apple since “End of Pandemic.” I know, the pandemic hasn’t ended, but there are significant changes in progress and our approach: office, highway, and full commuter lines. The mask disappears in the office. We make a leap to normal. What new Apple products do we want or need in this new world?
Maybe you read this and don’t feel it. All I can say is that I have seen many Apple products, mostly online. Many of them happened in the first half of this year. We have seen MacBook Airs, iPads, iPod Shuffles. But there is a density for the potential number of products launched today which indicates an extraordinary scale launch event:
- iPhone SE
- MacBook Air
- Mac Mini
- M2
- AirPods Pro 2
- Suprise: Apple AR Glasses
Obviously, all of this is based on rumors and educated speculations and Apple can launch only a few products, and we will go wonder, ‘about all the commotion?’ I doubt it because Apple is not just a market drive, this is a market listener.
The CEO of Apple Tim Cook may not be the introduction of its predecessor, the late Steve Jobs, is just he knows consumers, and he can read mood and internationally and he can read the room. The market was prepared for something more than Apple.
It’s time
It has been seven years since Apple handles a completely new product category with Apple Watch, a product that dominates the delivery of smartwatches and traditional watch markets. This is a reminder that Apple has no trouble winning the market after entering it. Unfortunately, Apple’s new market expansion can only be measured at glacial speed.
Apple fans feed the pieces from rumors of the new categories described for years. However, there was something shifted in recent months, and on weeks before what was usually considered a relatively sleepy march / spring event; People begin to imagine something big.
Again, we talk about Apple cars, Apple augmented, virtual, and reality headgear, maybe even Apple Smart TV (okay, the last one might be just me).
The need for a new start in our lives, I think, has bleed to anticipation of the product. All eyes turn to Apple to start the product year in a way that, maybe, CES, Samsung and cellular Cellular Congress yet.
Apple’s role has never been one of the simple consumer electronics companies. This is an icon for some, target ridicule for others. Good luck find someone who has no opinion about Apple. This encourages passion because people expect it to provide products that cause passionate response.